Plum Noir sits somewhere between deep burgundy, dark purple, and a soft almost-black wine tone. That is what makes Plum Noir so special. It has the richness of burgundy, the softness of plum, and the edge of black. It works beautifully on shoes, bags, satin, velvet, patent leather, knitwear, and evening pieces.
It also feels like the perfect answer for anyone who loves neutrals but wants something more interesting than black, brown, or beige.
Fashion is clearly leaning into richer, more emotional colour stories for 2026. Vogue’s 2026 colour report points to a season where bold shades, jewel tones, deep blues, pinks, emeralds, and richer statement colours are all part of the conversation.
Purple is also coming through strongly in fashion, with designers and celebrity styling using dark purple and plum-like tones as a chic alternative to black.
Brands Doing The Mood
Luxury brands have been leaning into rich, jewel-like, and deep statement colours across recent collections. Vogue noted strong colour stories from houses like Prada, Chanel, Balenciaga, Alaïa, Bottega Veneta, and Loewe in the 2026 colour conversation.
For Plum Noir specifically, the appeal sits very naturally with brands that understand polished accessories: Roger Vivier, Bottega Veneta, Saint Laurent, Chanel, Gucci, Miu Miu, Prada, and The Row.
Pick Of The Day: Roger Vivier
Our pick of the day has to be Roger Vivier.
Plum Noir and Roger Vivier make perfect sense together because the brand already speaks in a very polished, feminine, evening-ready language. The signature buckle, sculptural shapes, satin finishes, patent leather, and jewel-like detailing all make this shade feel even more elevated.
Our Other Picks
After Roger Vivier, we are loving Plum Noir across:
Final Words
So if you loved our Plum Noir reel, consider this your sign. The colour is here, the pieces are stunning, and yes, we found the picks worth looking at.
